Parvaiz, Isha, Behzad Anwar, and Huma Umer. “Rewinding Art: A Visual Analysis of Pakistani Clothing Brands’ Fashion Campaigns”. Journal of Social and Organizational Matters 4, no. 4 (November 19, 2025): 224–239. Accessed January 31, 2026. https://jsom.org.pk/index.php/Research/article/view/339.