Integrating Leadership, Organizational Culture and HRM to Promote Green Organizational Citizenship Behavior in Organizations

Abstract

This study is designed to examine how Green Transformational Leadership (GTFL) and Green Organizational Culture (GOC) influence Green Human Resource Management (GHRM) practices to encourage the cultivation of Organizational Citizenship Behavior for the Environment (OCBE) within the multinational and national corporations operating in Pakistan. The data analysis was performed using Partial Least Squares Structural Equation Modelling (PLS-SEM) by employing online survey-based method of data collection from 409 middle level employees serving across various industries in which the key constructs were evaluated utilizing a Likert scale. The analysis shows a statistically significant connection between GHRM and OCBE. The findings of this research further signify that the relationship between GTFL, GOC, and OCBE is third-way mediated by GHRM. This study offers insights into applying the OCBE framework for fostering sustainable practices and providing practical methods to enhance employee voluntary engagement in environmentally friendly projects.